BRANDING
We take care of the creation and management of your brand identity. We will make your business more recognizable and memorable. From logo design to the creation of a complete style guide, we work with you to convey the unique essence of your company and connect with your target audience.
Tasks we perform
Logo Design
Color Schemes
Typography Selecction
Graphical Implantations
Tones & Voice
Slogan / Jingle
Mission, Vision & Values
Storytelling
Our team will work in several phases
- The discovery phase. We will get to know your business, its values, target audience and objectives.
- The conceptualization phase, where the agency develops a brand strategy based on this information.
- Then, we proceed to design the visual identity of the brand, which includes elements such as the logo, colour palette and typographies.
- Finally, this brand identity is implemented consistently at all points of contact with the client, from the website to the product packaging, in order to build a positive and lasting perception in the minds of consumers.
We will work on a brandbook for you, a comprehensive document that may include not only the visual guidelines of the brand but also a broader description of the brand’s strategy and personality.
In addition to visual elements, a brandbook can contain aspects such as the brand’s history, values, mission, and vision. The brandbook will serve as a reference tool to help employees and external partners understand and apply the essence and strategy of the brand in their daily work.
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